A Great ambient campaign to promote the initiative called “The Fun Theory” powered by Wolksvagen. How people can change their behaviours? Just having fun, obviously. Amazing! Agency: DDB Stockholm Copywriter: Martin Lundgren Art director: Simon Higby Planner: Jerker Fagerström Production company: Birth
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.