This past Saturday, we spent the day between the Levi skate mini-bowl and the official Mercedes Benz Fashion Week tent. What a contrast but equally action packed! Frontside 180s, Pop Shove-its, Grinds, and Backsides, from 3pm, the skaters keep dropping in. 90s music blares across the air and the atmosphere screams Venice, Boardwalk, Dogtown and …
sport
Browsing Tag
Bugs crawling in the snow? It wasn’t the birds eye view on carvers paradises in the italian, french or austrian alps, which inspired th swedish company POC for their new sports collection. Bug ist the name of the new biomimetic POC ski-helmets-line, worn by ski-pros such as Bode Miller, Tucker Perkins, Jan Olsson or Julia Mancuso. …
Runners di tutto il mondo, attenzione! Nike ha lanciato l’attrezzatura del futuro dedicata a voi, in partnership con lo stilista e appassionato di corsa Jun Takahashi. La forza della collezione risiede nel materiale, plasmato ad hoc per immergersi nella natura, fondersi con la strada percorsa, scaricare lo stress e mettersi alla prova. Per chi, come …
Caution: May Cause Excessive Performance. Staring David Koechner, and featuring Troy Polamalu, Carl Lewis, Brandon Roy, Sanya Richards, Paula Radcliffe, Maria Sharapova and Paul Rodriguez, this video is the latest viral marketing campaign from Nike. Genius!
