Tropicana Billboard powered by oranges

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ADVERTISING VIDEO

Tropicana Billboard powered by oranges

DDB Paris created a billboard that harnesses the energy from oranges to illuminate a neon sign that reads “Natural Energy” & the Tropicana logo.Through several thousand spikes of copper and zink, a lot of wiring and 3months of testing they managed to make a giant multi-cell battery powerful enough to light up a billboard. The …
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